Case Study on ToyEdu. Creating Business Opportunity Essay

Case Study on ToyEdu. Creating Business Opportunity - Essay Example The company believes that their newly launched product will be a trend-setter in the toy industry. Its unique features will create attraction among the children in the initial stages. ToyEdu feels that the more the children can learn the basic educational tips, the more successful the company can be. ToyEdu’s objectives are very clear. It believes that the creative line of products waiting to be launched in the market of the United Kingdom will be the key to success. They wish to adopt strict financial controls that will reduce their operational cost, thus, enhancing their marginal cost. Furthermore, the company wishes to have a unique team of research and development, which will enable them to respond to the customer’s feedback and develop their products accordingly. The business plan that has been outlined in the proposal consists of the marketing and promotional strategy of the company to inform potential clients about the product. It includes few opportunities for t he business clients in toy industry who may be interested to buy the patent right of the product. The operational plan has been designed in such a way that will be suitable to meet the demand of both the segments, namely the individual consumers and the business clients. ... Traditionally, toys were considered as an equipment of amusement for the children. However, in the recent times, toys have been linked with education for creating the view that learning is fun. Thus, ToyEdu is initially targeting the UK markets, before spreading their businesses globally. Consisting of a handful of employees mostly in the manufacturing department, ToyEdu is looking forward to increase its client base all over the United Kingdom. The company claims to have a unique line of products which will be able to attract customers from different age groups. The financial strength of the company is not that strong compared to the competitors. Therefore, ToyEdu wants to see their company on the stock markets of the UK and establish its image as a renowned manufacturer of educational toys in the global markets. Market Requirement Analysis United Kingdom’s market for toys has been growing gradually. Lots of toys are being imported from the Asian countries especially from mai nland China as well as Hong Kong (Alibaba.com, 2012). Thus, the potential growth of a company producing toys in and around the UK is assumed to have an impact in the markets comprising of individual consumers and wholesalers. Therefore, a launch of products is intended to be made concerning both the segments. The company believes that their products will be able to attract the individual consumers who are the parents, grand parents and other near ones of a particular child. Additional to the individual consumers, the company also wants to target their products to the wholesalers such as schools, day-care centres and companies who are in the toy industry. It has been decided that traditional approach of

Tony Blair and Crime Preventation Essay Example | Topics and Well Written Essays - 2250 words

Tony Blair and Crime Preventation - Essay Example Blair also supports the creation of an anti-drug czar position in his cabinet and wants a total ban on the ownership of handguns by civilians". (Schmalleger Frank, 1995, p. 241) In my opinion being tough on crime means to handle crime events in such an effective and efficient manner that not only reduce crime rate but also it works in favour of the general citizens of the country. They feel protected and secure in the reign of such Government. This is only possible if crime is handled and eradicated at the grass root level and it is obvious that to handle crime at such elementary level the Government needs to know the real causes and factors behind crime. With respect to UK crime with the Government of Tony Blair, Adele Horin writes in his article of September 7, 2002 "Tough on crime means tough on the causes of crime. If instead of stealing the policies from Tony Blair, Bob Carr had paid half the attention to the causes of crime as he paid to the crackdown on criminals, NSW would be better off". He continues, "We got more jails, more inmates, more police and a higher proportion of convicted offenders sent to jail. And through it all crime continued to rise , according to reports of the NSW Bureau of Crime Statistics and Research". (Horin Adele, 7 Sept 2002) In 1994, Tony Blair promised to be tough on crime and tough on the causes of crime but according to Telegraph Speakers "after weeks of criticism on the growing impact of human rights legislation, Tony Blair has admitted that his government has failed to produce a criminal justice system that people can trust". (Telegraph Speakers, 15 May 2006) Now let us examine through various case studies and highlight the factors and causes of crime growth, what are the circumstances, which caused Tony Blair to admit his failure in reducing crime. On Dec 28, 2005 BBC in accordance with the BBC News, "Ian Matthews aged 19 was punished for angering his neighbours by playing football at late night. His offence was that he damaged some property by kicking football, although unintentionally he was ordered to pay the cost of 500 pounds from ASBO along with the ban of playing football at late night for three years". (BBC news, Dec 28 2005) Here I agree with Watson Steve, "After all, today's street footballer could be tomorrow's terrorist". (Watson, Jan 16 2006) This is what is happening in the current era of Blair who promised to "being tough on crime". If this is the outcome of Blair's government, who is going to reveal the real terrorists We can see the daily growing percentage of crime in UK, the false promises have given the citizens nothing but insecurity, the killers and rapists are on the loose, even they enjoy the benefit of real freedom provided under the current scenario of Government. As they are aware of the fact, in pas t they were feared at least to some extent, but today they know they will not be accounted to anyone. They have the real license to commit any crime; after all, the innocent is always blamed and sentenced. Another case followed by ASBO